Creel
Sports & Outdoors · free on every plan
Fishing tackle: rod sheets with casting weight as a range and action on a scale, line tables with how many rigs come off a spool, the fish and waters the gear suits, and the licence and closed season you write yourself.
Start with this theme Open the demo full screen
What you see above is Creel running on a real store, with real products — not a screenshot. Scroll it, open a product, put something in the basket.
What the home page is made of
Creel lays out its home page in 8 sections, in this order:
- Large banner
- What fish it's for
- Product grid
- Lines and rigs
- Collections
- Icon grid
- Licence and closed season
- Newsletter
Every one of them can be edited, reordered, duplicated or removed in the editor, and there are more sections to add from the shared library. Nothing here is baked into the code.
What it adds to the product page
Beyond the usual title, price, variants and buy button, Creel brings 4 sections of its own to the product page:
- Rod sheet
- Lines and rigs
- What fish it's for
- Licence and closed season
These are the parts that make a sports & outdoors page answer the questions a buyer actually asks before paying. You decide which of them stay.
Colour and type
Creel is set in Saira, with corners square, with no rounding at all. Its default palette:
- Primary
#1C6E52 - Headings
#131A17 - Body text
#465049 - Background
#FCFBF7 - Hairlines
#DFE3DC - Sale
#B44A23
The theme ships with 3 ready-made palettes — switch between them in one click — and you can always set your own colours instead. Fonts come from the same screen: pick any of the families we host, for headings and body text separately.
What you get with any theme
It is free, on every plan, including the free one. We do not sell themes and we do not charge for the ones we make. There is no commission on your sales either.
Every theme has a visual editor — sections, colours, fonts, layout — and an Edit code view next to it when you want to go further. Both work on the free plan.
All of them are built for a phone first: the demo above is the same code a shopper gets on a 375px screen. Checkout, cart, search and the account pages come from the platform, so they stay fast and consistent whichever theme you pick — and they are translated into every language your shop sells in.